Support designed to make things feel more manageable behind the scenes, so you can spend more time creating, doing what you love, and less time juggling everything else.
Services
What I Offer
No two florists work the same way, so support is shaped around you. Together, we can create a plan that fits your business naturally. It will feel seamless, with emails and replies written in your tone, so everything sounds like you.
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Whether you’re starting from scratch or your website is ready for a refresh, I design and build websites that reflect your work beautifully and feel like a natural extension of your brand, making it easy for clients to get in touch.
What’s included:
Designing a website that reflects your style and the feel of your work
Building your site (Squarespace, Shopify or similar)
Structuring pages so everything flows naturally and is easy to navigate
Writing or refining your website text so it sounds like you and speaks to your clients
Setting up enquiry forms
Adding and organising shop products or services
Making ‘behind-the-scene’ improvements so your website can be found online
Why it matters:
A thoughtfully designed website builds trust from the moment someone arrives, helping turn visitors into enquiries without you having to think about it.
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Your website should reflect your most recent work and gently guide visitors towards enquiring, but it’s often one of the first things to fall behind when you’re busy.
I keep your website feeling fresh, up to date and working quietly in the background, so it continues to support your business without you needing to think about it.
What’s included:
Uploading recent work/weddings and keeping your gallery current
Refreshing your homepage with new images and seasonal updates (Valentine’s, Mother’s Day, Christmas etc.)
Writing and adding blog posts
Making gentle improvements so your website is easier to find online (incl. SEO optimisation).
Adding or updating shop products
Updating your services, pricing and information pages
Fixing issues and keeping everything running smoothly
Why it matters:
When your website is kept up to date, it builds trust and makes it easier for people to enquire, quietly supporting your business in the background.
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Enquiries often come in at the busiest times, and when you’re juggling everything else, it’s easy for replies to be delayed or missed, which can mean missed bookings.
Many florists head home after a long day, only to face consultations and quote updates in the evening….and far too many late-night coffees!
I help manage your enquiries behind the scenes, so every potential client is responded to thoughtfully and on time.
What’s included:
Responding to new enquiries
Sending pricing guides and information
Creating and updating quotes. Even if your notes are scribbled on a piece of paper, I can make sense of them for you
Creating mood boards and Pinterest pages
Managing your inbox
Booking consultations
Supporting with initial consultations
Following up with potential clients
Why it matters:
When replies are timely and consistent, it creates a better experience for your clients, and naturally leads to more bookings.
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Keeping your business visible online takes consistency, but marketing is often pushed aside when you're busy.
I help you stay visible and relevant without the pressure of doing it all yourself.
What’s included:
Instagram and social media content scheduling and support, incl. posts, stories and reels
Sharing content that keeps your audience engaged and coming back
Uploading recent work to your website and blog
SEO updates and blog optimisation
Email newsletters (Mailchimp / Flodesk etc.)
Newsletter, catalogue and branded leaflet creation
Keeping your portfolio fresh and up to date
Why it matters:
Consistent visibility leads to more enquiries, even when you're busy.
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When enquiries are coming in from emails, Instagram, messages and notes, it’s easy for things to get missed or forgotten!
I help put simple, easy-to-use systems in place so everything feels more organised and manageable, without adding anything complicated.
What’s included:
Setting up a simple system to manage your enquiries such as CRM setup (Dubsado, Studio Ninja etc.)
Easy enquiry forms to gather the right information
Ready-to-use email templates for quicker replies
Gentle follow-up reminders so nothing gets missed
A clear way to keep track of your bookings and clients
Why it matters:
When everything is in one place, it feels calmer, more organised, and much easier to stay on top of your enquiries.
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There’s always a long list of small but important tasks that keep your business running, and they often end up being done late at night or squeezed in between jobs.
I help take care of the day-to-day admin so things feel more manageable and less overwhelming.
What’s included:
General inbox and email organisation
Creating and sending quotes or documents
Supplier and order admin support
Updating spreadsheets or records
Helping keep everything organised behind the scenes
Why it matters:
Having support with the everyday admin frees up your time and headspace, so you can focus on your creative work without feeling stretched.
My Approach
The Seed
Initial Chat
We start with a relaxed, no-pressure chat about your business and what’s currently working. This is simply a chance to talk things through, ask questions, and see where support might help, no commitment needed. It’s also an opportunity for you to get a feel for how I work and whether it feels right for you.
Taking Root
Identify the Gaps
Every florist works differently, so I start by understanding how your business currently runs. From how enquiries come in to how quotes are sent and your website is managed, together we look at where things feel overwhelming, inconsistent or time-consuming, and where support will make the biggest difference.
Growing & Shaping
Simplify & Set Up
Once we’ve identified what’s working and not working, I help put simple, effective systems in place to support your workflow. Whether that’s organising your enquiries, refining your quoting process or updating your website and social media, everything is designed to feel manageable, clear and easy to maintain.
In Full Bloom
Ongoing Support
With everything set up, I continue to support your business behind the scenes, keeping things running smoothly, up to date and consistent. This means less stress, and more time for the creative work you enjoy. Some florists prefer ongoing support, while some prefer ad-hoc help during peak seasons only.Let’s Work Together
If this sounds like what you need, let’s have a chat. I’d love to hear about your business!